May 22, 2009: The Lucy Daniels Center for Early Childhood announces the launch of its new, free community outreach program for Wake County children, ages birth to six, and their parents. Lucy’s Book Club (LBC) has been designed to support healthy social and emotional growth for babies, toddlers, preschoolers, and kindergarteners. Books selected by a panel made up of Center mental health professionals and a Wake County librarian focus on a different child development theme every four months. All books chosen are readily available in Wake County libraries, bookstores, and online. Many of the titles are also available in Spanish.

Bookmark displays with free, oversized bookmarks, will be located in more than 200 locations including Wake County libraries, preschools, childcare centers, pediatricians’ offices, and bookstores, or downloadable online from www.lucysbookclub.org.  Each bookmark includes a recommended reading list of both classics and newer titles, sorted by age range, along with a reading recommendation for parents. The first topic for the LBC is Feeling strong with your love, which focuses on books that deal with healthy attachment between parent and child. Healthy emotional development in early childhood stems from a secure base: a child’s sense of a nurturing, supportive, and solid relationship with his or her parents. Other topics that will be introduced during the next year include: Feeling strong on my own, Imagine that!, and Becoming a big brother or big sister.

The Lucy’s Book Club has been funded by several foundation and corporate partners for its first year of production, including the Carolinas Credit Union Foundation, the Cisco Foundation, and Time Warner Cable.  “Reading and being read to are extremely critical factors in developing creativity and imagination, as well as healthy social and emotional skills in children,” noted CCUF President/CEO John Slack. “Helping families select developmentally appropriate books to share with their children will help establish a lifelong love of reading.” said Slack, adding, “We are glad the Lucy Daniels Center is there for children and credit unions are able to help.”

“The Cisco Foundation made it possible for us to create The LBC website,” says Joyce Watkins King, director of development at the Lucy Daniels Center. “This user-friendly, information-rich site will provide parents and child development professionals with a wealth of child development resources over time, as we add new topics and titles to the LBC every few months. It will also extend the reach of the LBC and the Lucy Daniels Center’s resources to families beyond the boundaries of Wake County.

Additionally, Time Warner Cable and many other media partners are helping the Center get the word out to parents about the Lucy’s Book Club.  TV spots have been developed to let parents know where to access booklist displays and find the new website.  For the latest information on booklists, upcoming topics, and events, visit www.lucysbookclub.org.